My name is Allison, I’m a senior at Columbia College Chicago and I will graduate in December (yes, two and a half months from now, ah!) with a degree in Marketing Communications and a focus in PR. I came to Columbia after transferring from the University of Iowa, and I am so happy I made the switch to such a wonderful city school. During my first semester at Columbia I focused on Advertising, but after one Intro. to PR class I was hooked.
PR encompasses so many things I love: writing, event planning, working with people, and getting exposed to different cultural events. Practicing PR is like an ethnographic study of your city as you interact with so many different people and discover what is important to them. At The Silverman Group, I can relate to many clients thanks to my personal love (read: lack of talent) for music, theatre and the arts. It’s safe to say I’ve had the entire scores and lyrics of Phantom of the Opera, Les Miserables, and Joseph and the Amazing Technicolor Dreamcoat memorized since age five.
In other internships I have been one of 15 interns, so being the only one here makes a huge difference! I am so happy to have already been allowed the opportunity to write several press releases and a media advisory, attend the Black Ensemble Theater’s groundbreaking ceremony, and tag along with Laura to an interview at the Jane Addams Hull House Museum. Outside of the office, Beth was so kind as to include me in an outing to the Bank of America Theater for a performance of Rock of Ages, a stage musical featuring tunes from 80’s rockers Poison, Styx, Journey and Foreigner. Loved the show, thanks Beth!
This month I am looking forward to working on the Loop Art Crawl, which will launch Chicago’s inaugural Art Loop Open, WBEZ’s Climb the Tower at Lake Point Tower, planning for the McDonald’s Thanksgiving Parade, and much more! I am thrilled to be at The Silverman Group during my last months of college and experience great hands-on work in PR for the arts!
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