Say HELLO to ALO!

It has been a while since our last post, so I thought I would take the time to announce an exciting new project that we have been working on over at the TSG offices. Chicago Loop Alliance - who is always thinking of innovative new ways to engage Chicagoans in our city's rich culture - has joined forces with the Chicago Artists' Coalition to present ART LOOP OPEN.

This name might seem kind of confusing as we spent the entire summer promoting ART LOOP 2010 and Tony Tasset's much talked about EYE. However, since this is another CLA public art initiative it seems sensible to keep the names similar for branding purposes. Art Loop Open (or ALO as we have taken to calling it) is a Chicago-wide art competition. This may seem simple and straightforward...but it is not. There are so many facets surrounding this project that I am still trying to wrap my mind around it. Don't get me wrong - in order for this project to be successful it must have many working components, but in order to explain myself better I'll break it down in 3 parts: VISIT, VIEW, VOTE.

VISIT - as with everything CLA does, the point is to bring visitors into the Loop area and ALO is no different. This initiative is reaching out to tourists and Chicagoans alike. If you are a Loop employee and you need a quick coffee break, you have the opportunity to step out of your drab office and into a world of culture by visiting one of the many participating venues (Macy's, theWit, Palmer House...to name a few) and check out the many installations created by artists within the Chicagoland area. OR if you are a tourist and you are picking up your annual supply of Frango Mints at Macy's you might also realize you in the middle of an art gallery featuring sculptures, paintings and video projects. I mean...how often does that happen at the Woodfield Mall?

VIEW - this part is pretty self-explanatory. CLA and the Chicago Artists' Coalition are essentially turning some of the biggest venues in the Loop into public art galleries. The participating venues will be opening their doors for the sole purpose of showcasing some of the most incredible art to the public. Each venue will contain a range of pieces and let me tell you...no two pieces are alike.

VOTE - this is the exciting part. WE, the people of Chicago, determine the winners of ALO. That means you don't have to have an art history degree, be a student at SAIC, or have curated a rave-reviewed exhibition at the MCA in order to place your vote. All you have to do is go into one of the venues (or a few or ALL!) in between Oct. 15 - 21, check out some pieces and vote for some of your favorites. Then on Oct. 22 the Top Ten pieces will be announced and you get to vote for your absolute favorite. The winners will be announced on Oct. 29.

There are many ways that you can place your vote. First you can text in your vote, or use a special Smart Phone application, OR you can visit HUB 37. No, this is not the restaurant on Dearborn and Hubbard. This is a special area in Block 37 that will be the hub of communication during ALO. HUB 37 provides many different and innovative ways for ALO participants to engage and immerse themselves into the project, but I do not want to give too much away beforehand...so go check it out!

That is all for now. There will be more updates to come...but until then GET EXCITED.

The Time Has Come to Break New Ground!

I've worked on a HUGE variety of clients and events since joining The Silverman Group almost three years ago (exactly three years will be this coming Friday Sept 17)! Anyway, during my time at TSG some of the more unique clients I've had the opportunity to promote include the World's Toughest Rodeo at the United Center, the International Kennel Club of Chicago Cluster of Dog Shows, a President Obama themed Advent Calendar, Altar Boyz - a musical about a Christian Boy Band, in addition to more mainstream theatre, art, comedy, and non profit events. However, until this past week I had never worked on a ground breaking! I've helped open new buildings, but that was it... until now!

This past Friday, September 10 the Black Ensemble Theater held a ground breaking ceremony for their new Black Ensemble Theater Cultural Center. Originally I had a personal conflict and may have had to miss the event, but I'm so glad I didn't. It was tremendous! Albeit running a little long, the ceremony was incredibly smooth! Governor Quinn, Mayor Daley, Alderman Shiller and Schulter, Congresswoman Schakowsky, and Senator Raoul were all present at a ceremony emceed by Actor Harry Lennix. Joining them were members of the Black Ensemble Theater family including performers, donors, and members of the general public. Everyone who spoke praised Jackie Taylor and for good reason!

And from a PR standpoint, because really that's what this is about, it couldn't have gone better! Every single local TV station covered the event as did the Chicago Tribune, Sun Times, Time Out Chicago and more! What does that mean? Each outlet was represented by either a cameraman/photographer, a reporter, or both, basically equaling some great coverage!

Jackie Taylor and Harry Lennix being interviewed by WCIU-TV, respectively

For some insight into what the media thought, check out Time Out Chicago and the Chicago Tribune's post-coverage.

Getting back to where this post originated... it was my first ground breaking and it was a success! One of the reasons I still enjoy PR is because after three years I still have the chance to work on something new! Yes in the grand scheme how and what I do for each client is generally along the same lines, but the actual product is so different. A ground breaking can't be compared to a theater opening, which can't be compared to a dog show! Construction on the Black Ensemble Theater Cultural Center is estimated to take a year and having seen the very first moment when it stared makes it that much more exciting to see the final project! When we open the new Center in the Fall of 2011 I'll be able to say I was there when...

the ceremonial dirt pile to "break ground"

On that note of new buildings, openings, ground breakings... last week I also had the chance to re-open the Jane Addams Hull-House Museum, which underwent a massive renovation this summer! More on that later...

It truly was a week of breaking new ground all around!

Season Finale

I can hardly believe it, but the 2010 season of Grant Park Music Festival is over. I feel as though there was a lot of build-up as I prepared for my first GPMF season. I am still relatively new at TSG, and I was very excited to have the opportunity to work with this particular client. I spent a couple months mentally preparing, drafting press releases, assembling artist headshots and bios, and pitching the season opening...and now it is all over.

Looking back on it - the season was exceptional. I have to say - it was not what I expected. Grant Park Music Festival has a way of keeping its traditional audience while still drawing in the ever-elusive younger crowd with contemporary and innovative guest artists. Being a twenty-something myself, I was particularly impressed with the range of talent GPMF was able to bring in this season.

The Independence Celebration concert had me smiling throughout the entire performance. This concert was able to juxtapose the contemporary BAM! dancers with the traditional Trinity Irish dancers in a way that I didn't expect. And Chorus Director Christopher Bell captured the audience with his skill and his phenomenal costume that consisted of American flag pants and platform shoes! Not a bad way to spend the holiday weekend!

Another personal highlight was the Planet Earth Live concert. I am a huge fan (and owner) of Planet Earth and have been known to watch hours of the documentary series on end. However, viewing this breathtaking series in the solace of my own home does not even hold a candle to the setting I was able to experience this summer. GPMF was able to have George Fenton, the original score composer, conduct the Grant Park Orchestra as parts of the series played on a hi-def screen behind the orchestra. I just remember taking a moment to look around me. The sky almost dark, the city is illuminated by the surrounding buildings, and a small breeze swept over the audience from nearby Lake Michigan...and here I am watching one of my favorite series among hundreds of people on a beautiful Chicago summer night...and this is part of my job. How lucky am I?!

The final concert was extraordinary. Principal Conductor Carlos Kalmar brings such energy to his work that I find to be extremely impressive. I for one was shocked at his ability to truck through Mahler's Symphony No. 2 (which by the way, is a very, very long piece). Afterwards, Beth and I had a chance to attend the wrap-up party for staff and guests at the Goose Island beer garden where we listened to a few closing remarks and chatted with everyone who had helped make this season such a success. Not to mention this furthered our new obsession with everything Goose Island. For all of those who have not tried "Green Line" I suggest you get on it...it has been the topic of conversation at the TSG offices ever since our Cubs outing!

Anyways, I could go on forever about my favorite concerts but I'll try and keep this brief and sum it all up. There were so many things that I gained from the last couple months, but I am especially appreciative for two reasons.

1. GPMF season opened my eyes in many ways and allowed me to embrace a kind of music I had not truly appreciated before.

2. I had a chance to have some serious face-time with multiple members of the media. Usually our communication is limited to email or the phone, but this allowed me to build a repertoire with some of the major music critics in Chicago (which is crucial in this business!).

Ok - this post is getting a little long so that is all for now!